Walking into a Kopi Kenangan (KK) café in Jakarta or Singapore is more than just drinking coffee. It’s stepping into a space that combines art, technology, and high-quality coffee. As Indonesia’s fastest-growing coffee chain, KK has redefined café culture with its “Concentrated Elegance” idea, mixing Italian espresso traditions with modern design. KK now has over 800 stores in 50 cities. It is growing quickly in Southeast Asia. KK is not just a coffee brand. It is a lifestyle movement. But even a leader faces problems when growth outpaces infrastructure—a problem Ruijie Reyee solved.

Kopi Kenangan powered by Ruijie Reyee.png

The Problem: Wi-Fi Was Slowing Down KK’s Growth

A nice café experience often starts with free Wi-Fi. For KK, the portal page (the first screen customers see when connecting to Wi-Fi) was important too—it’s like an ad that shows promotions or store info. But there were big issues:

🔸 No easy way to update the portal. KK didn’t have tech experts in every store. Updating the portal page took time and effort.

🔸 No central control for networks. Each store’s Wi-Fi was managed separately. If one part broke, fixing it meant sending someone on-site.

🔸 Slow Wi-Fi during busy hours. At first, stores used home routers. When lots of customers connected (like morning coffee rushes), the Wi-Fi slowed down or even stopped working.

KK knew it needed better Wi-Fi to stay competitive. So, it planned to upgrade networks in most of its stores.

What KK Needed: Simple, Powerful, and Easy-to-Manage Wi-Fi

KK wanted a solution that could:

Combine gateway, Wi-Fi, and wired switch into one device (to save space and simplify setup).

Let non-tech staff quickly customize and share the same portal page across all stores.

Offer free in-store Wi-Fi as a bonus—customers could use it for a set time after buying a drink.

Reduce costs by using fewer devices and simpler cables, while making peak-hour Wi-Fi faster.

Let KK control all store networks from one place—fix problems remotely, update settings, and adjust for different customer groups.

Reyee easy to manage solution powers KK Coffee Chain

The Solution: Ruijie Reyee to the Rescue

KK chose Ruijie Reyee products to fix its Wi-Fi problems. Here’s what they used:

1. Reyee Power EG105GW(T): One Device, Many Jobs

This device combines gateway, Wi-Fi access point (AP), and switch into one. It keeps the internet smooth for customers, while also supporting security cameras and cashier POS systems. It uses VLANs (a way to split network traffic) to keep things secure. Best of all, it’s small—fits in slim racks or even near cash registers.

2. Free Portal Monetization: Easy Customization, More Value

With Ruijie Cloud, anyone (even non-tech staff) can set up a unique portal page in 10 minutes. They designed pages with promotions, store info, or ads. Plus, they added a “voucher” feature—when customers connect to Wi-Fi, they get a printable coupon on their receipt. This turned free Wi-Fi into a way to boost sales.

3. Ruijie Cloud Management: Control from Anywhere

All store devices (EG105GW(T) and APs) are managed through Ruijie Cloud. If a router needs an update or a problem pops up, KK’s team can fix it without leaving the office. They can also change network settings for different groups (like loyal customers vs. new ones) from the cloud.

4. Flexible EG + AP Combo: Better Wi-Fi, Lower Costs

By combining EG105GW(T) with extra APs, KK made sure Wi-Fi stayed fast even when lots of people connected. Mesh networking (a way to link routers wirelessly) cut down on the need for long cables, saving money on setup.

Ruijie Reyee Powers 172 Stores for KK Coffee

The Results: Faster Wi-Fi, Happier Customers, Stronger Growth

After rolling out Ruijie Reyee in 172 stores first:

🔹 Portal pages updated easily. KK could change content across all stores in minutes—no more waiting for tech help.

🔹 Peak-hour Wi-Fi got faster. With central control and better hardware, slow or dropped connections during busy times almost disappeared.

🔹 Free Wi-Fi became a selling point. More customers used the Wi-Fi, saw the vouchers, and came back to redeem them. This boosted sales and made KK even more popular.

KK Coffee IT Head testmonial for Reyee Network Solution

KK’s IT head, Pak Indra, said:

"We started to use Ruijie products in 2022 for only a few stores, and within one year we upgraded more than half of our branch (around 400) with ruijie network devices and it keeps escalating since we decided to choose Ruijie as our permanent cooperation provider.

When talking about location, a security risk and hardware configuration updates also become a challenge. Ruijie is really helping us to staging, deploy and run the system, not mention- ing monitoring and support that we do on 24x7.

Furthermore, by portal customization we can DIY web pages on the cloud every day, as simple as drinking a delicious cup of coffee. I love this feature so much!

Thanks to Ruijie Support Team, Product Engineer also the Country Manager to prioritize us."

Why This Matters for Brands Like KK

For companies growing fast, good Wi-Fi isn’t just a “nice-to-have”—it’s a tool to keep customers happy, save money, and grow faster. Ruijie Reyee didn’t just fix KK’s Wi-Fi problems. It gave KK a way to connect with customers, boost sales, and focus on what matters: making great coffee.

When your brand grows, your network should grow with you. And with Ruijie Reyee, it’s easier than ever.

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